I-BORG iwukuthatheka okusha kwabasebenzisi be-TikTok, ikakhulukazi abafundi basekolishi abaningi babo abalaliswe esibhedlela ngenxa yokuphuza kakhulu. Kungumdlalo wokuphuza oyingozi ezindaweni eziningi e-United States futhi uthathwa njengoyingozi empilweni ngochwepheshe abaningi. Funda ukuthi iyini inkambiso ye-BORG TikTok ngemininingwane futhi mayelana nemiphumela ebinayo kubantu abazama umkhuba wokuphuza.
Amathrendi amaningi ku-TikTok azosusa izingqondo njengoba abantu benza izinto eziwubuphukuphuku ukuze bathole igciwane futhi bakhiqize ukubukwa kumavidiyo abo. Muva nje, kule nkundla, sibone ukuvela kabusha kwe Inselele ye-Kool-Aid Man nabasebenzisi abazama inselele ukuboshwa ngokulimaza izakhiwo zabanye abantu.
Ngokunjalo, lo mkhuba uphinde wathinta abafundi abaningi ngemibiko ephakamisa ukuthi iningi labasebenzi kumele balaliswe esibhedlela ngenxa yezimo zempilo ezimbi. Umdlalo wakamuva wokuphuza uyadlondlobala nge-hashtag ethi #borg enokubukwa okungaphezu kwezigidi ezingu-82.
Okuqukethwe
Yini i-BORG TikTok Trend echaziwe
I-BORG imele “igalani yokucasuka okumnyama” futhi ihlanganisa ukuxuba ingxenye yelitha lamanzi nohhafu wegalani lotshwala, ngokuvamile i-vodka, nesithuthukisi se-electrolyte flavour. Ekuqaleni, umsebenzisi wabelane ngeresiphi ngoFebhuwari 2023, eyathola ukubukwa okuyizigidi.
Kamuva, inkambiso ye-Borg yanda njengoba abasebenzisi abaningi bethuthukisa iresiphi futhi babelana ngezilinganiso zabo zokwenza i-Borg emicimbini yabo. Ngokusabalala kwayo ngokushesha, isithathe amaphathi asekolishi, nabafundi abadlala igeyimu ngamarisiphu abawathandayo.
I-GenZ cishe yawuthanda lo mkhuba ngoba kuyindlela elula nelula yokudakwa ngezithako ezitholakala kalula, futhi futhi zinambitha kahle. Njengomphumela we-electrolyte enhancer ku-borg, kuthiwa kukugcina uhlanzekile.
Ama-borgs amajeke amakhulu epulasitiki asetshenziswa abantu ukuphuza le ngxube. Lezi zimbiza ezinkulu zingaholela ekuphuzeni ngokweqile, okungaba yingozi. Isiphuzo se-BORG singenziwa ngokunyakazisa izithako ngemva kokuba zithelwe egaloni.
Umsebenzisi we-TikTok u-@drinksbywild wenze ividiyo yokusabela mayelana nethrendi yokuphuza namagama-ncazo athi “Indlela engcono kakhulu yokwehlisa i-hangover yakho noma ungabi nayo iwukuba unciphise ukuphuza kwakho utshwala, kodwa laba ngabafundi basekolishi [sic] abebekhuluma ngabo lapha. Ukuthola amanzi ngendlela efanele kubalulekile ekwehliseni ubunzima be-hangover futhi i-BORG ingumqondo omuhle wokuqinisekisa ukuthi uthola amanzi anele ngenkathi wenza iphathi.”
Omunye umsebenzisi u-Erin Monroe ephendula lo mkhuba kuvidiyo ye-TikTok uthe “Njengomvikeli, ngithanda i-borg njengesu lokunciphisa ukulimala ngenxa yezizathu ezimbalwa. Okokuqala, uthola ukunquma ukuthi yini engena lapha, uthola ukulawula okuphelele phezu kwalokhu, futhi lokho kusho ukuthi noma ungafuni ukufaka noma yiluphi uhlobo lotshwala, akumele”.
Kungani i-BORG TikTok Trend iyingozi
Kukhona ababheka umkhuba we-Borg njengendlela enempilo yokuphuza, kodwa kukhona nabanye, kuhlanganise nochwepheshe bezempilo, abacabanga ukuthi akunampilo. Ngenxa yalo mkhuba, babheka ukuzitika ngotshwala njengokukhuthaza.
Izikhulu zakwaUMass zithe kungokokuqala ngqa zibona ama-borgs esetshenziswa ngendlela ephawulekayo. Kuzobuyekezwa intuthuko yale mpelasonto, kanye nezinyathelo zokuthuthukisa ukufundisa ngotshwala nokungenelela, kanye nokuxhumana nabafundi nemindeni yabo.
UDkt. Tucker Woods ovela e-Lenox Health Greenwich Village engxoxweni wabelane ngemibono yakhe ngale ndlela yokuphuza futhi wathi “Ekuqaleni kuzwakala njengendlela yokugwema inhlekelele, kodwa ngicabanga ukuthi kungase kubhekwe njengenye indlela ephephile [yokuzitika ngotshwala] . Iqiniso lokuthi bawuxuba kujeke wegalani kuzowenza [utshwala] buhlambuluke kakhulu. Kuyindlela ephephile… ngoba umuntu ulawula uphuzo oludakayo.”
USarah O'Brien, uchwepheshe wokulutha, utshele i-Yahoo ukuthi: “Angikwazi ukuthola okuphambene nakho. Angicabangi ukuthi ukuxuba igalani yotshwala nesixube kuyilungele noma yimiphi imiphakathi, ikakhulukazi izizukulwane ezincane.” UDkt. George F. Koob, umqondisi weNational Institute on Alcohol Abuse and Alcoholism eZikhungweni Zezempilo Zikazwelonke uthi “Njenganoma iyiphi enye imoto yokuphuza utshwala, ubungozi buyoxhomeka ngokuyinhloko ekutheni umuntu uphuza utshwala obungakanani nokuthi ngokushesha kangakanani. bayakuqeda.”
Ungase futhi ube nentshisekelo yokufunda Wayengubani u-Savannah Watts
Isiphetho
Manje njengoba sesichazile ukuthi iyini inkambiso ye-BORG TikTok ngosizo lokuthatha kochwepheshe kanye nokusabela kwabasebenzisi kufanele ujwayelane nomdlalo wokuphuza. Singajabula ukuzwa imibono yakho ngakho njengoba okuthunyelwe kufinyelele esiphethweni.